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Marketing Strategy

Our mission is to leverage modern technology and eye-catching designs to help your business generate quality sales leads and put your products atop the “demand” chain.

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The American economy is largely dependent on the growth of businesses like yours.

You’re the soul of the American dream. When your business grows, our country becomes more prosperous. That is why Torch Designs is focused on taking your business to new heights.
For over 15 years, we have helped hundreds of companies leverage the internet to grow their sales. Your business is next. Our mission is to leverage modern technology and eye-catching designs to help your business generate quality sales leads and put your products and services on top of the “demand” chain. We aim to take your brand from “the talk of the town” to “the brand people won’t stop talking about.” This is what our APEX marketing strategy is all about.
Assess
Before creating a custom strategy that suits your business, we must take a deep dive into your product and services to understand it from the standpoint of a potential customer. In this stage, we will assess and analyze the following:
  • Your company's mission
  • The purpose of your products and services
  • Your unique value proposition (UVP)
  • Your target audience
  • Your unique challenges
  • Your corporate culture
  • Your business capacity
  • Your competitor's strengths and weaknesses
  • Your financial projections
Prepare

Based on the result of our analysis, we will prepare all the digital assets (Branding, Websites, Ads, Videos, etc.) required to execute your custom marketing plan:

  • Target audience profile (Age, Location, Interest, Demographics, pain points, Income, etc)
  • Preferred marketing platforms
  • Sales lead capture and nurture process
  • Distribution channels (website, Email, Social Media, Video, SEO, Press Releases, Paid Ads, etc)
  • Marketing objectives and budget
Execute

Once you approve your custom marketing plan, we execute the plan by:

  • Creating websites, videos, marketing campaigns, and other media assets
  • Scheduling the campaign launch
  • Recording and reporting campaign results
eXamine

In this stage, we evaluate the strategy's results to determine what to enhance and withdraw from the campaign. In doing so, we:

  • Analyse campaign data
  • Research marketing changes
  • Suggest plan review depending on the results from new data
  • Refine existing campaigns
  • Explore new marketing trends

Schedule a free discovery meeting to learn more about digital marketing today!

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