Search Engine Optimization (SEO)
We take SEO Seriously
Torch Designs' Search Engine Optimization (SEO) packages offer your business the opportunity to:
- Increase your footprint with listings on multiple directories
- Work directly with one of our local experts
- Track your results with monthly statistics
What is SEO?
On-Page SEO
With on-page SEO, you are optimizing individual pages on your website in order to rank higher and gain traffic in search engines such as Google, Bing and Yahoo. On-page refers to the content on the page, as well as the HTML source code. On-page SEO is included with Torch Designs’ website packages.
Off-Page SEO
With off-page SEO, you are optimizing your reputation on the larger internet by adding links from relevant pages, directories, social media, and other articles back to your website. Off-page SEO is a more targeted practice of SEO that increases your rank and traffic more than on-page SEO in search engines such as Google, Bing and Yahoo. See our packages for off-page SEO below.
Benefits to SEO
Increased Website Traffic
SEO helps your website rank higher in search engine results pages (SERPs), which can lead to increased traffic to your site. When people search for keywords related to your business, and your site appears at the top of the results, you are more likely to receive clicks and visits to your website.
Improved User Experience
SEO helps to optimize your website for both search engines and users. By focusing on factors like website speed, mobile responsiveness, and user-friendly design, you can improve the overall experience for your website visitors.
Increased Brand Visibility & Credibility
By appearing at the top of search engine results pages, your website can gain increased visibility and credibility in the eyes of potential customers. This can help to establish your brand as an authority in your industry and can lead to more business opportunities.
Cost-Effective Marketing
SEO can be a cost-effective way to market your business. While it can take time and effort to optimize your website for search engines, the long-term benefits can be significant, and can often be achieved without significant ongoing costs.
Higher Conversion Rates
When your website is optimized for search engines and users, you can attract more qualified leads to your site. These leads are more likely to convert into paying customers, which can result in higher conversion rates and increased revenue for your business.